Customer-Validated Design And Content
Useagility designed several different concepts for the new tool and website. We then tested those prototypes with seniors and their adult children, as well as referrers and caregivers to garner insights from users in real-time. Using those insights, we iterated on the designs throughout the testing process.
Additionally, we know that in consumer-facing healthcare applications, using language that customers understand and identify with is critical to usability. By adding questions to our research to validate the core language in this application, we were able to confirm that it addressed key questions for both the user and the business.